Heroin addiction has increased across the US in most age groups, and all income levels. But, the greatest increase in Heroin addiction is the least suspect for Heroin use; White males, 18 – 44. Today, Heroin use has undergone a demographic shift; the new Heroin addict is more apt to be white male, younger, privately insured and  with a much higher income than the image one usually associates with Heroin use.